What Deliverables Mean
Deliverables define what the agency has committed to produce for a campaign.
For example:
- 8 reels
- 4 static posts
- 12 stories
- 2 YouTube videos
They turn the campaign agreement into structured production and publishing requirements.
What A Deliverable Can Define
Depending on the content type and campaign setup, a deliverable can include:
- Content type
- Quantity
- Frequency
- Posting days
- Publishing time
- Platform
Why They Matter
Deliverables connect what was promised to the client with what the team actually needs to produce.
They help turn campaign planning into:
Campaign commitment → Content requirements → Production work → Publishing schedule
This gives the team a clearer view of how much content needs to be produced and when it is expected.
Deliverables And Content Planning
Deliverables can be used as the basis for campaign content planning.
Planned deliverables can generate or support content assets and publishing slots, which then move through the agency's production workflow.
Client Access
CLIENT users can see campaign information only for the business client they represent.
Deliverable access follows the same campaign and client-scoping rules. A CLIENT user cannot use direct URLs to access deliverables belonging to another business client.
Editing Access
Being able to view a campaign does not automatically mean a user can modify its deliverables.
Creation and editing actions depend on the user's role and campaign permissions.
Recurring Deliverables
Recurring or repeated deliverables can help create publishing requirements across a campaign.
Some generated schedules may still require manual adjustment when the campaign needs dates or publishing patterns that do not fit the configured recurrence.